Shopify Agentic Growth Program · Hangzhou (Smart Home)

Background

Smart home has become one of the fastest-growing categories for Chinese cross-border brands. With strong supply chains and fast-iterating products, more and more Chinese smart-home brands are expanding into the US, Europe and Southeast Asia.

But the underlying logic of growth is changing — the traffic entry point is no longer the same. Consumers increasingly run the full “discover → compare → decide → buy” journey through AI search and chat entry points like ChatGPT, Perplexity and Google AI Overview. With long decision cycles, complex specs and scenario-driven needs, smart home is a natural high-frequency case for AI recommendations.

Most brands aren’t ready to be “seen” by AI

• Product data isn’t standardized — AI can’t reliably understand or cite it;
• On-site content lacks structure — almost no exposure in AI search;
• Aging site stacks — expensive to scale, slow to respond to new traffic trends.

This isn’t a crisis — it’s a window. Brands that complete their AI transformation first will gain a head start in the next round of traffic distribution.

About this edition

On May 21, eclicktech and Shopify co-launched the “Shopify Agentic Growth Program.” This Hangzhou edition focused on smart home, partnering with Manycore and Google Greater China’s New Customer Acquisition team to deliver a high-density, hands-on closed-door workshop for 50 brand decision-makers.

Agenda

Time	Session	Speaker
14:00–14:30	Check-in	—
14:30–15:10	AI-driven Shopify GEO growth & Agentic Commerce applications	Felix Chen · Senior Partner Manager, Shopify Greater China
15:10–15:50	Shopify GEO marketing in the AI search era: from opportunity to a growth loop	Riven Gao · Head of DTC Brand Tech, eclicktech
15:50–16:10	Full-funnel marketing strategy for smart-home brands	He Mengru · E-commerce Operations Director, eclicktech Cyberklick
16:10–16:30	Rebuilding cross-border content infrastructure with 3D + AI	Yang Fan · East China Marketing Director, Manycore (Kujiale)
16:30–16:50	Full-effect growth: Google Ads for big-ticket brands breaking into Europe	Liang Yuheng · Business Consultant, Google Greater China New Customer team
16:50–17:30	1:1 brand website diagnostics	Experts from all four partners

Riven’s talk: Shopify GEO marketing in the AI search era

As a guest speaker, Riven covered from opportunity discovery to a growth loop:

• How Shopify GEO differs from SEO and content marketing;
• Common GEO problems on Shopify stores;
• The key GEO actions — measuring and improving brand visibility across ChatGPT, Perplexity, Google AI and other generative engines, and getting ready for Agentic Commerce.

Four highlights

1. Shopify official × three ecosystem partners — covering the full growth chain from site building and content to GEO and ad campaigns.
2. Tailored for smart home — visual content production, full-funnel strategy and big-ticket breakthrough paths, each with real client case breakdowns.
3. Three growth kits to take home (below).
4. 1:1 website diagnostics — experts from Shopify, eclicktech, Google and Manycore review your store on the spot; leave with a “growth roadmap card.”

Three growth kits

• Migration kit: lossless SEO migration plan + migration checklist + 301/URL mapping templates;
• Agentic Ready kit: a GEO quick-diagnosis report + 90-day optimization checklist + 7-day GEOly trial;
• Membership growth kit: loyalty program design + 30-day free points app.

Who it’s for

• Decision-makers, growth or e-commerce leads at smart-home brands;
• Brand sellers considering migrating to Shopify / Shopify Plus;
• Cross-border teams looking to improve AI-search visibility and break growth plateaus.

About Cyberklick (eclicktech)

Cyberklick is eclicktech’s intelligent digital marketing platform, combining “marketing technology + creative services” to drive business growth — offering performance ads, full brand campaigns, site building, creative design, live-commerce and marketing consulting for e-commerce, gaming, apps, finance, new energy and more.