About Riven

Hi, I'm Riven. I focus on Generative Engine Optimization (GEO) — how brands and content get understood, trusted, and cited inside generative AI products like ChatGPT, Perplexity, Gemini, and more.

After years working in SEO and content growth, I've shifted my focus to the new paradigm of AI search. On this blog I share:

  • First-hand insights: reproducible experiments, case studies, and playbooks;
  • Structured courses: from GEO fundamentals to enterprise practice;
  • Events: workshops, online sessions, and industry talks.

If you want your brand cited in AI answers, start with my insights or explore GEOly Academy.